BOTTOMS UP
Privacy Policy
Effective Date: May 4, 2026
 
At Bottoms Up, your privacy matters to us. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, make a purchase, or interact with us in any way. By using our site or services, you agree to the practices described in this policy.
 
1. Information We Collect
We collect information you provide directly to us, as well as information generated automatically when you use our website.
 
1.1 Information You Provide
•        Name, email address, phone number, and billing/shipping address when you create an account or place an order
•        Payment information (processed securely — we do not store full card numbers)
•        Account login credentials (username and password)
•        Communications you send us, including customer service inquiries and product reviews
•        Preferences, wish lists, and saved items
 
1.2 Information Collected Automatically
•        IP address, browser type, operating system, and device identifiers
•        Pages visited, time spent on pages, links clicked, and referring URLs
•        Cookie data and similar tracking technologies
•        Purchase history and browsing activity on our site
 
2. How We Use Your Information
We use the information we collect for the following purposes:
•        Process and fulfill your orders, including shipping and returns
•        Send order confirmations, shipping updates, and receipts
•        Create and manage your account
•        Respond to your questions, comments, or support requests
•        Send promotional emails and offers (you can opt out at any time)
•        Personalize your shopping experience and recommend products
•        Analyze site usage to improve our website and offerings
•        Detect, prevent, and investigate fraud and unauthorized activity
•        Comply with applicable laws and enforce our terms
 
3. Sharing Your Information
We do not sell your personal information. We may share your information with:
 
3.1 Service Providers
We work with trusted third-party vendors who help us operate our business, including payment processors, shipping carriers, email marketing platforms, and analytics providers. These parties are contractually obligated to protect your data and use it only for the services they provide to us.
 
3.2 Legal Requirements
We may disclose your information if required to do so by law or in response to valid legal requests, such as a court order or government investigation, or to protect the rights, safety, or property of Bottoms Up, our customers, or the public.
 
3.3 Business Transfers
In the event of a merger, acquisition, or sale of all or part of our assets, your personal information may be transferred as part of that transaction. We will notify you of any such change as required by law.
 
4. Cookies & Tracking Technologies
We use cookies, web beacons, and similar technologies to enhance your experience, analyze site traffic, and deliver targeted advertisements. Types of cookies we use include:
•        Essential cookies — required for the website to function properly
•        Preference cookies — remember your settings and preferences
•        Analytics cookies — help us understand how visitors use our site
•        Marketing cookies — used to deliver relevant ads across platforms
 
You can manage cookie preferences through your browser settings. Note that disabling certain cookies may affect website functionality. We also honor Do Not Track browser signals where applicable.
 
5. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required by law. Order and transaction records are typically retained for seven (7) years for accounting and legal compliance purposes. You may request deletion of your account and associated data at any time (see Section 7).
 
6. Data Security
We implement industry-standard security measures to protect your personal information, including SSL/TLS encryption for data in transit and secure storage systems. However, no method of transmission over the internet or electronic storage is 100% secure. We encourage you to use a strong, unique password for your account and to notify us immediately if you suspect any unauthorized access.
 
7. Your Rights & Choices
Depending on where you reside, you may have certain rights regarding your personal information, including:
•        Access — request a copy of the personal data we hold about you
•        Correction — ask us to update inaccurate or incomplete information
•        Deletion — request that we delete your personal data (subject to legal obligations)
•        Opt-Out of Marketing — unsubscribe from marketing emails using the link in any email or by contacting us
•        Data Portability — receive your data in a structured, machine-readable format where applicable
 
To exercise any of these rights, please contact us at privacy@bottomsup.com. We will respond within 30 days of receiving your request.
 
8. Children's Privacy
Bottoms Up is not directed to children under the age of 13, and we do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately and we will take steps to delete the information.
 
9. Third-Party Links
Our website may contain links to third-party websites, social media platforms, or partner pages. This Privacy Policy does not apply to those sites. We encourage you to review the privacy policies of any third-party sites you visit, as we have no control over their content or practices.
 
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we make material changes, we will update the effective date at the top of this page and notify you by email or a prominent notice on our website. Your continued use of our services after such changes constitutes your acceptance of the revised policy.
 
11. Contact Us
If you have any questions, concerns, or requests related to this Privacy Policy, please reach out to us:
 
Bottoms Up
Email: privacy@bottomsup.com
Mailing Address: Bottoms Up, [Street Address], [City, State, ZIP]
Customer Support: support@bottomsup.com
 
 
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